Transforming Collections for High-Growth Challenger Banks

The Challenge

Challenger banks been among the most exciting forces in modern finance. They’ve redefined customer experience through intuitive, digital-first journeys and transparent products that have won customer trust and disrupted the traditional banking model.

However, across the sector, this rapid innovation and customer-facing excellence has often masked inefficiencies behind the scenes. Many challenger banks are now discovering that their back-office and operational processes have not evolved at the same pace as their customer propositions. The result can be slower response times, inconsistent performance, duplicated processes, and missed opportunities to turn customer data into actionable insight.

As challenger banks move from fast growth to sustainable profitability, fixing these inefficiencies is not optional — it’s foundational to future growth and profitability.

Whilst the rapid evolution of AI may appear to be the silver bullet, it’s not. As a company which has invested huge amounts of money and resources into AI, we know that it’s just one part of an overall strategy. Whilst we have been successful, some companies are even finding that by the time their AI technologies are fully implemented, they are obsolete or have been surpassed by newer technologies and often don’t yield the anticipated results.

Whilst the above might seem overwhelming, there are still huge opportunities for challenger bank to expand and increase their profitability. We have been able to prove that a customer services and collections provider can have a dramatic impact on addressing all these challenges. Even more importantly is that we can do this without the effort from our clients or the risk as we’ve already built the system to address these challenges.

Bill Gosling Outsourcing helps challenger banks to collect smarter. We combine deep knowledge, advanced technology, and highly skilled people to make every interaction more productive, more compliant, and more human. We don’t just execute collections:
we help our clients re-engineer them, improving both customer experience and organisational efficiency. Collections aren’t about chasing payments. They’re about engagement and helping customers move forward.

Collections That Perform — Built for the Banking Sector

Nobody is delivering success in collections for banks like Bill Gosling Outsourcing. We know the challenges of delivering operational excellence plus the challenges and opportunities brought by new technologies. Our solution addresses all these areas resulting in unrivalled performance, highly efficient operations and customers who are delighted with the service we deliver for them.

We’ve been in business for 70 years and the fact that we’ve been able to retain and grow our clients when often working in competition with other panel members is testament to the fact that what we’re doing is working. This hasn’t happened by chance. We have built an entire ecosystem of excellent collectors, cutting-edge technologies, world-class processes and an entire company brimming with ideas of how to constantly improve the work we do for our clients.

But just don’t take our word for it, this is what one of our value clients recently said about us:

"I can confidently say that partnering with Bill Gosling Outsourcing has delivered measurable and significant benefits to our , our team, and—most importantly—our customers.

From the organisational perspective, Bill Gosling has played a key role in helping us exceed our previous years response to supporting customers. Their deep understanding of the utilities sector, combined with their customer-first approach, has led to a notable increase in customer resolutions and collections.

For our team, Bill Gosling Outsourcing’s proactive and open approach to knowledge sharing and training has resulted in a more cohesive working relationship between both teams. This collaboration has led to measurable improvements in our first-contact resolution rates and an increase in NPS for customers in debt, allowing us to deliver a better, faster service to our customers. Additionally, Bill Gosling Outsourcing has helped us proactively address potential issues before they escalate, increasing NPS and customer loyalty.

Bill Gosling Outsourcing have gone above and beyond over the last year, when customers have needed it most, creating a lasting positive impact for both our organisation and our valued customers!"

Better, Smarter Collections

By partnering with Bill Gosling Outsourcing, challenger banks gain access to a structured, insight-driven operation that continually adapts to business and regulatory change.

Our solutions deliver:

  • Higher recoveries through data-led segmentation and tailored engagement.
  • Reduced cost-to-serve via automation and process optimisation.
  • Improved compliance confidence with full audit visibility.
  • Better customer outcomes, even in vulnerable situations.

How We Transform Collections

We have a range of tools to help our clients completely transform their collections performance.

1. Actionable Business Insights - NEQQO™

Our proprietary NEQQO™ platform is a business analysis engine. It analyses every customer interaction to provide actionable intelligence on sentiment, compliance, agent performance, and root causes of non-payment. Used by some of our clients within their own internal operations, NEQQO™ provides real-time visibility and documentation that demonstrates fair treatment and supports industry regulators reporting.

2. Omnichannel CX

Our omnichannel platform connects customers through voice, SMS, email, webchat, social media, and postal letters, with secure payment capture and strategy adjustment. By combining intelligent automation with agent skill, we engage customers through the channels they prefer — increasing contact efficiency while protecting reputation.

3. Data Enhancement & Process Optimisation

Bill Gosling Outsourcing are experts in data enhancement. We improve the quality of client data, refine segmentation, and create automated processes that optimise both our operations and the client’s internal workflows. That means cleaner portfolios, better targeting, and higher recovery without increasing effort.

People with Purpose

Our people aren’t just collectors — they’re specialists. We firmly believe that the approach taken by our competitors to take on anyone who applies is one we believe just does not work. We have a systematic approach backed by technology and expert resourcers. They recruit people with the specific talents we need and who can grow with our support.

We invest heavily in the design and delivery of our training to ensure that our agents have the skills and knowledge they need. Our AI-powered NEQQO™ tool is by far the best for assessing collections calls anywhere in the world. It provides rapid feedback to ensure that our agents can be the best they can be.

We know that high quality collections agents are a precious resource that we must nurture and respect. We’ve therefore built an entire culture dedicated to nurturing their talents, understanding their concerns and listening to their feedback. We can’t hide the fact that collections is a challenging environment, which is why we see so many of our competitors having unsustainably high levels of attrition. Our attrition-busting programme dictates a series of interventions that we take to ensure staff turnover is minimised, but this is only part of our solution. We have created a supportive culture throughout our business which our staff regularly tell us is incredible. This culture comes right from the top of our business and ensures that every staff member has everything they need to enjoy and flourish in their role.

It’s no secret that agents get better with tenure and can help to develop the next generation of talent. They’re all part of the Bill Gosling Outsourcing team and we’ve proven that our investment in them reaps huge rewards for us and our clients in improved collections and higher satisfaction among your customers.

A Culture That Enables Innovation

We know that banks who stand still are eventually overtaken by their competitors. Our structured processes create an organised culture where teams aren’t firefighting — they’re innovating. By removing operational chaos, we give space for ideas to flourish, ensuring continuous progress in how we work and how we deliver results.

Everyone’s opinions within Bill Gosling Outsourcing are valued and most of the ideas that we’ve brought to fruition for our clients have come from our frontline staff. With over 6,000 employees, we have over 6,000 minds looking for opportunities to improve. Most of these result in small improvements such as changing calling patterns, but some have resulted in significant changes. All these incremental changes will have a positive impact on either customer satisfaction, regulatory compliance or your profits.

Our structured approach to innovation starts with ideation where we have a wide range of channels from townhalls and suggestions through to a Global Innovation Council which takes ideas which have succeeded elsewhere in our global company to see if they can work in the UK. Each idea that goes through our assessment process is discussed with clients who decide if, how, and when to adopt it. We then further refine the idea before a test, full roll out and continuous assessment to see if it can be done even better. It’s a system which we’ve used 1000s of times and it works.

Partnering with Bill Gosling Outsourcing means partnering with a team that never stands still. Our Continuous Improvement Framework ensures that every programme evolves, bringing new ideas to maximise revenue, enhance efficiency, and strengthen compliance.

The Complete Solution

Bill Gosling Outsourcing provides every aspect of customer contact and support from our UK and high-quality offshore locations:

  • Collections and recoveries
  • Complaints management
  • Vulnerability handling
  • Customer service and retention
  • Omnichannel contact
    (voice, chat, 2-way SMS, email, letters and self-service)

This integration removes friction, simplifies governance, and ensures a consistent experience for customers.

Give Us a Try — The Champion Challenge

If you want to examine in more detail what better could look like, we offer a free workshop where we examine your situation and present you with a detailed roadmap of how to take your collections to the next level,

If you ever want to use our services, we offer flexible engagement terms that let you experience Bill Gosling Outsourcing’s performance before making a long-term commitment. Our structured Project & Transition Framework removes the stress of implementation — ensuring a seamless, well-governed setup managed by experts who understand the banking environment.

“Let us take the strain — and prove what we can deliver.”

With mature strategies, future-ready technology, and a culture built for innovation, Bill Gosling Outsourcing delivers measurable performance that protects both customers and reputation.

Structured Performance. Intelligent Collections. Powered by Bill Gosling Outsourcing.

Talk to: James Robertson, VP Sales — Bill Gosling Outsourcing

james.robertson@billgosling.com +44 (0) 7775 813643 billgosling.com

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Core Value
Core Value